Our team

Ph.D. (Econ) Petri Ahokangas, Professor International Business at the University of Oulu. Co-Founder and CEO

Petri’s extensive experience within Academia and ICT business covers themes such as strategy, internationalization and human resources. Petri has made a long career as an academic, a manager, and as a consultant for various companies in the starting phase of their internationalisation process and entering into new markets.

When Petri got his first experience with NoviCraft he was impressed with the opportunities it provides for companies. Through the practical experience as a Human Resource director he knew the challenges companies are facing at the moment with personnel development, in NoviCraft he saw the solution to this challenge.


Ph.D. (Econ) Jaana T. Kuusipalo. Co-Founder

Jaana’s expertise on leadership and the effects of generational change in organisations provides new insights into leadership that TeamingStream can and has applied into NoviCraft and NoviCraft training sessions. Jaana’s work experience from organization development, project management and lecturing has provided pedagogical expertise that enables her to turn leadership lectures into exciting adventures for student, not to mention the application of NoviCraft in the process.


Jaana’s role:
Jaana brings her expertise in the studies of new flexible organizations. Jaana's infectious enthusiasm for effective teamwork helps your team to find it's strenghts and weaknesses. Her talent for presenting abstract topics in an interesting and concrete way have made a wanted trainer, lecturer and consultant for many organisations.


Ph.D. (Educ) Piritta Leinonen, Co-Founder

Piritta’s research and practical work experience along with knowledge on how to empower distributed teams to perform better with the use of technology has been great advantage when developing NoviCraft. Her research finding has been modeled into NoviCraft and many teams have learned how to improve their communication in distributed teams. In addition her expertise rises from the practical work experience in a global HR team in the ICT sector. Her doctoral thesis was entitled: “Interpersonal evaluation of knowledge in distributed team collaboration” for the Research Unit of Educational Technology, University of Oulu, Finland.

Piritta’s role:
Piritta's expertise and specialist knowledge on the behaviour of distributed teams has been proved to be a needed add-on in modern organisations. Her practical expertise in R&D intensive company and industry brings concrete models that can be applied in training sessions to improve the performance of distributed teams.


Master of Education, Johanna Bluemink. Co-Founder

Johanna’s education and research on the processes of collaborative learning and social interaction in web-based learning environments has been the foundation of NoviCraft –awareness game and the scientific background behind it. Her strengths are in applying theoretical knowledge into practice in order to grasp the core mechanisms of intelligent human actions. Johanna says she is very lucky to have inspiring people to work with at Teamingstream and create something new together. She is currently focusing on finalising her doctoral thesis at the Research Unit for Learning and Educational Technology at the University of Oulu. Her core research interest are in collaborative learning, technology-supported learning, social interaction, shared understanding in small-groups, multiplayer games and serious games.

Johanna’s role:
Johanna has been developing NoviCraft and its predecessors for several years. Her expertise in technology enhanced learning, collaborative learning, and utilisation of game environments as a training environment is fully utilised in all TeamingStream trainings.


Lotta Hietanen, Project Manager

Lotta is a M.Sc. (Econ.) from the University of Oulu and she did her Master’s thesis with a title “Effects of M&A on employees’ psychological contracts and workplace commitment”. Her career progressed to ICT sector where she acted as a marketing coordinator first, before joining TeamingStream as a project manager. Her passion is to learn on the methodologies that build better work places and through that help companies succeed and prosper.



Tomi Väisänen, Director Business Development

Tomi did his BBA degree for the Oulu University of Applied Sciences with a title “Targeted marketing campaign in a high tech company”. Soon after graduation he moved to Stockholm, Sweden where he worked in the telecommunications sector for four years before moving back to Finland. His career has been with international software sales, product sales and professional services sales since 2000. First experience with NoviCraft was so intriguing that he was sold to the idea, and wanted to bring the product to other companies use as well.